Founding list now open · Virginia 2028

Tequila,
now with electrolytes.

NOVA is 100% blue agave tequila, made smooth enough to order a round for the whole table. Founded by a U.S. Navy veteran, so you know it's legit. Landing in Virginia in 2028. Get on the founding list now and claim your bragging rights as one of the OGs.

21+ only. A couple of emails a month, zero spam. Leave anytime (but why would you?)

Tequila That Loves You Back.

TEQUILA · HECHO EN MÉXICONOVATEQUILA BLANCO100% AGAVE AZULWITH ELECTROLYTES40% ALC/VOL · 750 ML
100% Agave AzulElectrolytes built in80 proofVeteran-ownedVirginia firstLime optionalSalt optionalNueva VidaNueva CelebraciónRound of NOVASalud
100% Agave AzulElectrolytes built in80 proofVeteran-ownedVirginia firstLime optionalSalt optionalNueva VidaNueva CelebraciónRound of NOVASalud
100% Agave AzulElectrolytes built in80 proofVeteran-ownedVirginia firstLime optionalSalt optionalNueva VidaNueva CelebraciónRound of NOVASalud
100% Agave AzulElectrolytes built in80 proofVeteran-ownedVirginia firstLime optionalSalt optionalNueva VidaNueva CelebraciónRound of NOVASalud

What's in the bottle (mostly)

Smooth enough to shoot. Bright enough to mix.

100% blue Weber agave

Real tequila, made in Mexico from nothing but blue agave. No mixto, no funny business.

Electrolytes, built in

A balanced electrolyte blend goes in when the tequila is brought to proof, so it's in every pour. It's part of the recipe and part of that bright, clean finish. The exact blend? Our little secret.

Made for the shot

Smooth enough to take neat, bright enough to mix. Lime optional. Salt optional. Fun mandatory.

Veteran-owned

Started in Virginia by a U.S. Navy sailor and built in the open, so the list gets a front-row seat. Anchors aweigh.

The serve

The NOVA Highball

Tall, cold and impossible to mess up. Built for patios, boats, cookouts and the long end of a summer night.

  1. 2 ozNOVA Blanco over a tall glass of ice. Yes, measure it.
  2. Topwith sparkling water or grapefruit soda. Your call, captain.
  3. Squeezehalf a lime, then drop it in like you mean it
  4. Pinchof salt on top. Stir once. Sip slow. Look good doing it.

At the bar, just say:
“Round of NOVA.”

Founding list

Get in early. Brag later.

Free to join, zero homework. The perks only go to people on the list before launch, so consider this your sign.

01

First pour alerts

Know which Virginia ABC stores and bars have NOVA before your group chat does. Then tell the group chat.

02

Launch party invite

Founding members get the invite to the Virginia launch night. Dress code: celebratory.

03

Name the first batch

Batch one needs a name, and only the list gets a ballot. Choose wisely.

04

The founders' wall

Your name on the NOVA founders' wall, for good. Proof you were here first, and bragging rights for life.

Who's behind this

Veteran-owned. Virginia-built.

NOVA Spirits is a small, veteran-owned company from Virginia, started by a U.S. Navy sailor. The idea is simple: a tequila built for the way people actually celebrate. Outside, late, and together.

We're building it in the open, from the distillery search to the label to the first batch. Join the list and you'll see each step as it happens, including the ones that take forever.

  1. 2025

    NOVA Spirits LLC founded in Virginia

  2. Now

    Label, brand and the hunt for our distillery in Mexico

  3. 2027

    Recipe locked, plus a mountain of approvals in Mexico and the U.S.

  4. Early 2028

    First bottles land in Virginia ABC stores and bars

  5. Then

    More states, more celebrations, more rounds of NOVA

Good questions (we checked)

Be there for the first pour.

First pour alerts, the launch party, a vote on batch one and your name on the wall. One email address gets you all of it. Easiest deal you'll make all year.

21+ only. A couple of emails a month, zero spam. Leave anytime (but why would you?)